📌 Key facts

• Mission: Investigate the connection between written contributions, interviews, or posts and your personality, by scraping content and assessing it via Receptiviti (The world's most accurate insights into personality, psychology, and emotions from language | Receptiviti). Further, try to verify the results by comparing to questionnaires for a sub-sample (dependent on respondence rate). • When: Start anytime. Applications are open! • How to apply: Send us an e-mail (at the end of this page) with your CV and a grade report and a your suggested research approach (research question, data, and methods, possible outcomes with a tentative outline all in word as *.docx)

Contents

💡 Background
🦾Who We Are
🎯 Goals
🧠 Topics of Interest
🎓 Profile
📚 Further Reading
📄 Requirements to any Work
📬 How to Apply

💡 Background

Your work will be part of a research project focused on “predicting start-up success”. Especially in the early phases of start-up creation, there are no objective criteria for evaluating start-ups. Although there is consensus that team dynamics and personality are predictors for start-up success in these early phases, there is only little empirical research that has studied these factors as predictors for start-up success.

🦾Who We Are

The Chair for Strategy and Organization is focused on research with impact. This means we do not want to repeat old ideas and base our research solely on the research people did 10 years ago. Instead, we currently research topics that will shape the future. Topics such as Agile Organizations and Digital Disruption, Blockchain Technology, Creativity and Innovation, Digital Transformation and Business Model Innovation, Diversity, Education: Education Technology and Performance Management, HRTech, Leadership, and Teams.. We are always early in noticing trends, technologies, strategies, and organizations that shape the future, which has its ups and downs.

🎯 Goals

The goal is to analyze the personality of 6,000 founders (names, LinkedIn URL, (and Twitter URL in parts) available) from free-flowing and unscripted language data. For this purpose, the API Receptiviti can be leverage, however the API needs 350-500 words per founder. These words need to be scraped from the web. Cross-check the evaluations based on the API via questionnaire filled by founders (most likely only possible for a subsample that responds to request).

Explicit deliverables will include:

350-500 words of free-flowing and unscripted language for several thousand founders based on provided list (exact number dependent on availability)
Questionnaire based on latest research on personality (BIG 5 / OCEAN)
Attempt to verify personality from data via questionnaires filled by founders

🧠 Topics of Interest

Web scraping
Data
Programming languages
Founders
Start-ups
Social networks
Digital content
Personality

🎓 Profile

You know how to code / web scrape (you really know what you are doing)
Enrolled in a Master program related to Information Systems/Business/Psychology/Communications
Fluency English or German is required
Reliable and self-driven
Enthusiasm for start-ups and founders
Passion to learn more about the future and do research with impact

📚 Further Reading

Receptiviti | One API, 200+ measures of psychology, personality and emotions

Measure individual personality characteristics from virtually any source of language. Measure Big-Five and DISC personality dimensions, Needs and Values, and more. Learn about the measures contained in the frameworks, or explore the API documentation for comprehensive descriptions, definitions, validation, and more. Assess Big Five and DISC personality by analyzing language from virtually any source.

What does my written content in the web tell about my personality?