Bachelor Thesis, Master Thesis, Project Study
π Key facts
Contents
- π‘ Background
- π¦ΎWho We Are
- π― Goals
- π§ Topics of Interest
- π Profile
- π Further Reading
- π Requirements to any Work
- π¬ How to Apply
π‘ Background
It is the using of new ideas that lead to the making of any new products, services or processes. That's why it is incredibly important to incentivize and protect the development of new ideas. Intellectual property rights are the rights you have to anything you create as a result of your original ideas. If your ideas and creations have economic value, you will want to protect your intellectual property. But exactly how to protect intellectual property depends on the type of intellectual property. It is not always easy to determine the best way to protect it.
This is a problem that various service providers want to address. In your thesis you should create a market overview of who provides intellectual property protection services for Germany, the EU, and internationally. What are best practices in IP protection in the Creator and Ownership Economy? What services are there, what do they offer, what do they cost and what are key recommendations?
π¦ΎWho We Are
The Chair for Strategy and Organization is focused on research with impact. This means we do not want to repeat old ideas and base our research solely on the research people did 10 years ago. Instead, we currently research topics that will shape the future. Topics such as Agile Organizations and Digital Disruption, Blockchain Technology, Creativity and Innovation, Digital Transformation and Business Model Innovation, Diversity, Education: Education Technology and Performance Management, HRTech, Leadership, and Teams. We are always early in noticing trends, technologies, strategies, and organizations that shape the future, which has its ups and downs.
π― Goals
- Do extensive desk and internet research analyzing services for IP protection
- Explore services that allow you to protect
- trademarks
- utility models
- designs
- images
- words
- videos
- code
- algorithms
- Create a market overview, who offers IP-protection services for Germany, the EU and internationally
- What services exist, what do they offer, what do they cost, and what are recommendations when choosing one?
- Determine best practices regarding IP-protection in the Creator and Ownership Economy
π§ Topics of Interest
- Intellectual Property
- Entrepreneurship
- Innovation
- The service economy
- New business models
π Profile
- Reliable and self-driven
- Enthusiasm for entrepreneurship / IP / the service economy
- Ability to do sophisticated internet, desk research, and connect with practitioners
- Passionate to learn more about the future and do research with impact
π Further Reading
π Requirements to any Work
We do not want your research to gather dust in some corner of bookshelf but make it accessible to the world. Thus, we warmly encourage you to create some or all of the following:
- Infograph - visually represent some of your work (find examples here)
- Slide Deck - summarize your research and possibly present it
- Extract most important sequences from podcasts, videos, and other media
- 3-4 Tweets about the most important findings and summarizing the topic
- optional: Medium Article - let people outside the university know about your research and start your personal brand
π¬ How to Apply
If you are interested, please contact Prof. Dr. Isabell Welpe (e-mail below) by submitting your CV and grade report. Please also briefly outline your tentative research idea (research question, data and methods, possible outcomes with a tentative outline all in word as *.docx)
We're greatly looking forward to hearing more about you!
π welpe@tum.de