Bachelor Thesis, Master Thesis, Project Study or IDP
📌 Key facts
Contents
- 💡 Background
- 🦾Who We Are
- 🎯 Goals
- 🧠 Topics of Interest
- 🎓 Profile
- 📚 Further Reading
- 📄 Requirements to any Work
- 📬 How to Apply
💡 Background
"Digital art has long been undervalued, in large part because it’s so freely available. To help artists create financial value for their work, NFTs add the crucial ingredient of scarcity. For some collectors, if they know the original version of something exists, they’re more likely to crave the “authentic” piece. Scarcity explains why baseball-card collectors, for example, are willing to pay $3.12 million for a piece of cardboard with a picture of Honus Wagner, a legendary Pittsburgh Pirate. It’s also why sneakerheads obsess over the latest limited-edition drops from Nike and Adidas [...]." (Find more information here)
Because of this scarcity, NFTs have already become very widespread in the art world - but adoption has been much slower among museums. Which museums are already using NFTs? Which startups are active in this field? What are use cases of NFT technology for museums / exhibits / collections...? These are questions you should answer in your thesis.
The final goal is to create an app/service/website with applications for NFTs in museums and exhibitions, as well as presentations on all topics.
🦾Who We Are
The Chair for Strategy and Organization is focused on research with impact. This means we do not want to repeat old ideas and base our research solely on the research people did 10 years ago. Instead, we currently research topics that will shape the future. Topics such as Agile Organizations and Digital Disruption, Blockchain Technology, Creativity and Innovation, Digital Transformation and Business Model Innovation, Diversity, Education: Education Technology and Performance Management, HRTech, Leadership, and Teams. We are always early in noticing trends, technologies, strategies, and organizations that shape the future, which has its ups and downs.
🎯 Goals
- Do extensive desk and internet research analyzing literature, startups, and potential use cases for NFT technology in museums, exhibits, collections, etc.
- Analyze which museums are already utilizing NFTs and which startups are active in the field
- Determine best practices regarding the use of NFTs in museums
- Visualize your results and make them accessible - create PowerPoint presentations on all topics
- The final goal is to create an app/service/website with applications for NFTs in museums and exhibitions
🧠 Topics of Interest
- NFTs
- Art
- Museums and exhibitions
- Blockchain technology
- New business models
- Entrepreneurship
🎓 Profile
- Reliable and self-driven
- Enthusiasm for NFTs / Art & Museums / New business models
- Ability to do sophisticated internet, desk research, and connect with practitioners
- Passionate to learn more about the future and do research with impact
📚 Further Reading
What NFTs Mean for Contemporary Art | Magazine | MoMA
Michelle Kuo: The NFT craze-which erupted with the $69.3 million sale of the artist Beeple's Everydays: The First 5,000 Days last month at Christie's-clearly touches a huge nerve within the art world, even though there's still so much confusion about what NFTs even are.
www.moma.org
Rally
We Put The Power in The Hands of Creators and Their Communities. Rally offers anyone with an online community the ability to launch their own coin without the complexity of coding on the ethereum blockchain. Rally is a decentralized platform completely governed by the community.
rally.io
Will NFTs become the hottest must-haves in museum gift stores?
We can't say we're surprised. We can't say we won't be investing. After seeing revenue crash during the pandemic, many museums have turned to the digital world to find new ways of engaging with users. While plenty now offer virtual tours and livestreams, some institutions are branching out into a flourishing new market: NFTs.
www.lifestyleasia.com
NFTs Are Shaking Up the Art World-But They Could Change So Much More
An explainer on the rise NFTs, non-fungible tokens, and how the groundbreaking technology is letting artists sell their digital creations.
time.com
'F-ck a Museum': CryptoPunks NFTs Hit the Streets of Miami - Decrypt
CryptoPunks are coming to Miami. Image: SaveArtSpace In brief CryptoPunks will be featured on billboards around Miami as part of an art exhibition. The popular NFTs will be on show for a month. It's the brainchild of artist Justin Aversano, who wanted to bring digital art to the public.
decrypt.co
NFTs Weren't Supposed to End Like This
When we invented non-fungible tokens, we were trying to protect artists. But tech-world opportunism has struck again. About the author: Anil Dash is the CEO of Glitch. The only thing we'd wanted to do was ensure that artists could make some money and have control over their work.
www.theatlantic.com
Balaji Srinivasan on Twitter: "A crowdfunded NFT where username.eth provably contributes X towards the purchase of a good for an NFT-symbolized community is something that will likely exist.Shows on-chain provable economic contribution to a group. Funds used to buy something for the group. NFT is memento. / Twitter"
A crowdfunded NFT where username.eth provably contributes X towards the purchase of a good for an NFT-symbolized community is something that will likely exist.Shows on-chain provable economic contribution to a group. Funds used to buy something for the group. NFT is memento.
twitter.com
https://twitter.com/balajis/status/1370373708506750977?lang=en
https://www.theverge.com/22310188/nft-explainer-what-is-blockchain-crypto-art-faq
https://www.creativebloq.com/features/what-are-nfts
https://www.bbc.com/news/technology-56371912
https://www.theguardian.com/artanddesign/2021/apr/03/non-fungible-tokens-digital-art-artists
https://www.museumnext.com/article/making-the-most-of-nfts-without-pressing-mint/
https://www.cointribune.com/en/columns/the-nft-column/nfts-and-museums-a-match-made-on-blockchain/
https://news.artnet.com/news-pro/the-gray-market-museum-nfts-1964802
https://www.artnome.com/news/2021/5/1/what-makes-a-museum-object-nft-valuable-beyond-the-scope-of-the-technology
https://www.lifestyleasia.com/bk/culture/art-design/nfts-museum/
https://medium.com/conflux-network/unleashing-communities-with-nfts-a7d745a19e09
https://www.nftmuseum.art/
https://levelup.gitconnected.com/ai-art-museum-with-nfts-9a1220cfcbdc?gi=a38b8c8bcf3b
https://venturebeat.com/2021/05/26/museum-of-crypto-art-will-raise-money-to-support-nft-community-artists/
https://observer.com/2021/05/todd-morley-nft-museum/
https://news.artnet.com/art-world/nft-museum-111-west-57th-1973184
https://opensea.io/collection/museum-of-nft-art
https://blooloop.com/museum/news/worlds-largest-nft-museum-new-york/
https://news.artnet.com/art-world/global-art-museum-nfts-1953404
https://publish.obsidian.md/nft-graph/NFT/NFT+Usecases
https://makersplace.com/crypto_northerner/the-cardano-nft-museum-1-of-1-46360/
https://nftbazl.com/
📄 Requirements to any Work
We do not want your research to gather dust in some corner of bookshelf but make it accessible to the world. Thus, we warmly encourage you to create some or all of the following:
- Infograph - visually represent some of your work (find examples here)
- Slide Deck - summarize your research and possibly present it
- Extract most important sequences from podcasts, videos, and other media
- 3-4 Tweets about the most important findings and summarizing the topic
- optional: Medium Article - let people outside the university know about your research and start your personal brand
📬 How to Apply
If you are interested, please contact Prof. Dr. Isabell Welpe and Christian Ziegler (e-mail below) by submitting your CV and grade report. Please also briefly outline your tentative research idea (research question, data and methods, possible outcomes with a tentative outline all in word as *.docx)
We're greatly looking forward to hearing more about you!
👉 welpe@tum.de and christian.ziegler@tum.de