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Success Factors in Security Token Offerings
Success Factors in Security Token Offerings

Success Factors in Security Token Offerings

Bachelor Thesis, Master Thesis, Project Study

📌 Key facts

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• Mission: Determine the success factors in Security Token Offerings (STOs)- Expand an existing database of STOs and analyze which attributes determin the fundraising success • When: Start anytime. Applications are open! • How to apply: Send us an e-mail (at the end of this page) with your CV and a grade report

Contents

  • 💡 Background
  • 🦾Who We Are
  • 🎯 Goals
  • 🧠 Topics of Interest
  • 🎓 Profile
  • 📄 Requirements to any Work
  • 📬 How to Apply

💡 Background

"Blockchain is an emerging exponential technology that disrupts the existing way of doing business. During the last 10 years its importance has been highlighted and many organizations worldwide have embraced it and developed innovative applications. Security Token Offerings are the initial sell of regulated, security tokens on the blockchain (e.g., equity participation or debt tokens). STOs primarily serve small and medium-sized companies to raise capital in a more efficient way than through an IPO, crowdfunding or other traditional methods. Security tokens are estimated to have tremendous growth potential.

🦾Who We Are

The Chair for Strategy and Organization is focused on research with impact. This means we do not want to repeat old ideas and base our research solely on the research people did 10 years ago. Instead, we currently research topics that will shape the future. Topics such as Agile Organizations and Digital Disruption, Blockchain Technology, Creativity and Innovation, Digital Transformation and Business Model Innovation, Diversity, Education: Education Technology and Performance Management, HRTech, Leadership, and Teams. We are always early in noticing trends, technologies, strategies, and organizations that shape the future, which has its ups and downs.

🎯 Goals

  • Explore success factors for STOs
    • team size
    • fundraising target amount
    • ...
  • Conduct a statistical analysis to evaluate your hypothesis on success factors
  • Make your results visible

🧠 Topics of Interest

  • Crypto and Blockchain Technology
  • The Future of Science
  • Innovation and Entrepreneurship
  • Fundraising

🎓 Profile

  • Reliable and self-driven
  • Enthusiasm for Blockchain / Entrepreneurship / Fundraising
  • Ability to do sophisticated internet, desk research
  • Passionate to learn more about the future and do research with impact

📄 Requirements to any Work

We do not want your research to gather dust in some corner of bookshelf but make it accessible to the world. Thus, we warmly encourage you to create some or all of the following:

  • Infograph - visually represent some of your work (find examples here)
  • Slide Deck - summarize your research and possibly present it
  • Extract most important sequences from podcasts, videos, and other media
  • 3-4 Tweets about the most important findings and summarizing the topic
  • optional: Medium Article - let people outside the university know about your research and start your personal brand

📬 How to Apply

If you are interested, please contact Eva Meyer and Benedikt Eikmanns (e-mail below) by submitting your CV and grade report. Please also briefly outline your tentative research idea (research question, data and methods, possible outcomes with a tentative outline all in word as *.docx)

We're greatly looking forward to hearing more about you!

👉 eva.meyer@tum.de; benedikt.eikmanns@tum.de

© Chair for Strategy and Organization, Technical University of Munich

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