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Corporate Web3 Activity Attracting Top Talent and Improving Product Brand?!
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Corporate Web3 Activity Attracting Top Talent and Improving Product Brand?!

👩🏻‍🎓Author: Ran Gu

👩🏼‍🏫Supervisor: Prof. Dr. Isabell Welpe

Evolution of the Internet

Web 1.0Web 1.0
Web 2.0Web 2.0
Web 3.0Web 3.0

Web3 Applications

Decentralized Finance (DeFi)Decentralized Finance (DeFi)
Non-fungible Token (NFT)Non-fungible Token (NFT)
SocialFiSocialFi
MetaverseMetaverse
DAOsDAOs
GameFiGameFi

Big Names Approaching Web3 and Creating Great Values

NikeNike
J.P. MorganJ.P. Morgan
StarbucksStarbucks
SamsungSamsung
Meta (Facebook)Meta (Facebook)
GucciGucci

How can Web3 activity bring value to product brand and employer brand?

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